AI research lab behind ChatGPT, GPT-5, DALL-E, and Sora.
Brand Identity Designer
A rare chance to define the visual identity of the most talked-about AI company in the world. This is not just brand design — it's building the visual language for a company at the frontier of intelligence. Perfect for a designer who wants their identity systems work to be seen by hundreds of millions.
Job description
ABOUT THE TEAM:
OpenAI didn't begin as a traditional company. It began as an idea: that artificial intelligence could be developed in a way that benefits everyone. As a creative team, our role is to help make sure the work behind that idea is understood, as it leaves the lab and meets the world.
This company works at the frontier of intelligence. Like any frontier, it's unfinished, constantly shifting, and still being explored. Our job is to stay close to that uncertainty and help shape how this story gets told, in a way that feels grounded and human. We do this through campaigns, launches, films, brand systems, and work that doesn't fit neatly into any of those categories yet. This team is for people who want to help shape something from the beginning.
About the Role
We're looking for a Brand Identity Designer to define and evolve the visual language of OpenAI. This design role is about crafting the identity, typography, logos, brand guidelines and systems that help the world understand our work. You'll shape how our story is told across products, campaigns, events and out-of-home experiences.
To us, creativity is a team sport. Ideas get better when you talk them through and build on each other's thinking. We value curiosity over certainty, kindness over ego, and the ability to balance craft with decisiveness.
This role is based in San Francisco. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
In this role, you will:
You might thrive in this role if you:
Compensation:
$171K - $190K base salary. Offers equity. The base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition to the salary range listed above, total compensation also includes generous equity, performance-related bonus(es) for eligible employees.
Benefits include: Medical, dental, and vision insurance; HSA contributions; pre-tax accounts; 401(k) with employer match; paid parental leave (up to 24 weeks); flexible PTO; 13+ paid company holidays; mental health and wellness support; life and disability coverage; learning and development stipend; daily meals; relocation support.