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Hark
Harkseed

AI lab building personal intelligence with native hardware and multimodal AI.

Lead Brand Designer

San Jose, CA4/5
Our take

Hark is building AI-native hardware — the kind of device that needs a brand identity from scratch. This is a rare chance to define the entire visual language of a new product category, not iterate on an existing one.

Job description

Lead Brand Designer at Hark

Location: San Jose, CA

Type: Full-time

About Hark

Hark is an AI laboratory developing advanced personal intelligence systems. The company builds agentic systems that interact naturally with people and the real world through speech, text, vision, and memory capabilities, paired with next-generation hardware.

About the Role

Lead brand design initiatives across multiple disciplines. Shape Hark's narrative while maintaining exacting standards from conception through market delivery.

Responsibilities

  • Lead brand strategy and execution at Hark
  • Create compelling visual identities, video content, and brand standards
  • Communicate strategic concepts through multiple formats to cross-functional teams
  • Recruit and develop design talent
  • Requirements

  • 10+ years in brand building and design across diverse industries
  • Demonstrated expertise creating compelling visual identities, video content, and brand standards
  • Strong ability to communicate strategic concepts through multiple formats
  • Excellent written and verbal communication skills
  • Passion for the design process and methodology
  • Experience recruiting and developing design talent
  • About Hark

    AI lab building personal intelligence with native hardware and multimodal AI.

    Hark is building a new kind of AI device — personal intelligence that sees, hears, and remembers. Think Humane/Rabbit but with serious AI research chops. The hardware-software intersection makes this a rare design opportunity.

    hark.com

    Interested in this role?

    Apply directly on Hark's careers page.

    Apply now
    Lead Brand Designer at Hark | nice design jobs